Comments on: Playing catch up on social media http://weetpr.com/playing-catch-up-on-social-media-2/ Straight-Talking technical marketing communications Fri, 27 Aug 2010 20:47:28 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Heather Yaxley http://weetpr.com/playing-catch-up-on-social-media-2/comment-page-1/#comment-6 Heather Yaxley Mon, 30 Mar 2009 16:01:00 +0000 http://weetpr.com/?p=31#comment-6 John - I think you have just the right approach in terms of always learning. One of the things with those who've been around new/social media for a while is that their enthusiasm can tail off and/or they get over-enthusiastic about some new widget and lose site of the wider perspective. <br/><br/>So someone coming in with fresher ideas and also energy to engage is essential - the day PR practitioners stop learning and think that past experience is all you need, is the day they stop being effective in my view. John – I think you have just the right approach in terms of always learning. One of the things with those who’ve been around new/social media for a while is that their enthusiasm can tail off and/or they get over-enthusiastic about some new widget and lose site of the wider perspective.

So someone coming in with fresher ideas and also energy to engage is essential – the day PR practitioners stop learning and think that past experience is all you need, is the day they stop being effective in my view.

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